Our readers are internationally mobile professionals who are actively making decisions about where to live, work, bank and insure in the Netherlands.
Newly arrived expats
People who have just moved to the Netherlands and are actively searching for housing, banking, healthcare and registration guidance. High purchase intent, immediate needs.
International professionals
Skilled workers at companies like ASML, Shell, ING, Booking.com and Philips. Typically earning above the Dutch median, often eligible for the 30% ruling.
International students
Students at TU Delft, Leiden, Utrecht, Maastricht and other Dutch universities. A growing segment with long-term residency potential.
Long-term residents
Internationals who have been in the Netherlands for years and remain engaged with English-language news, guides and community content.
Our audience is your customer. These are the categories that perform best on NLdaily.
Relocation & Housing
Relocation agencies, rental platforms, real estate agents and tenant services targeting incoming professionals.
Banking & Finance
Expat-friendly banks, fintech apps, mortgage brokers and tax advisors reaching people making financial decisions.
Language & Education
Dutch language schools, online learning platforms and international universities recruiting in the Netherlands.
Healthcare & Insurance
Health insurers, expat health plans, GP practices and international clinics targeting new arrivals.
HR & Recruitment
Recruitment agencies, HR platforms and employers looking to attract international talent to the Netherlands.
Lifestyle & Services
Restaurants, delivery apps, travel services and consumer brands reaching a young, urban, international demographic.
All placements are clearly labelled as sponsored. We do not accept content that conflicts with editorial independence.